CPA Practice Advisor

AUG 2012

Today's Technology for Tomorrow's Firm.

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Reviews For Your Clients POINT-OF-SALE REVIEW SECTIONS &BTF; PG 6TF BASIC SYSTEM FUNCTIONS t *OTUBMMBUJPO &BTF; t (FOFSBM /BWJHBUJPO t *OEVTUSZ 4QFDJmD 5FNQMBUFT t *OEVTUSZ 4QFDJmD 'FBUVSFT t 1MBUGPSN 4VQQPSU CORE ACCOUNTING CAPABILITES t (- "1 "3 'VODUJPOBMJUZ t 4BMFT 5BY 'VODUJPOBMJUZ t 1BZSPMM 'VODUJPOBMJUZ t "VEJU 5SBJM t .VMUJ $VSSFODZ t .VMUJQMF -BOHVBHF 4VQQPSU t .VMUJ -PDBUJPO 4VQQPSU t .VMUJQMF 6TFST DAY-TO-DAY OPERATIONS t 4BMFT 1PJOU PG 4BMF 4IJQQJOH t $VTUPNFS 7FOEPS &NQMPZFF; .BOBHFNFOU t *OWFOUPSZ 1VSDIBTJOH t F 'FBUVSFT t 3FNPUF "DDFTT MANAGEMENT FEATURES t %BTICPBSE 0WFSWJFXT t 3FQPSUJOH t 4FDVSJUZ 'FBUVSFT t *OUFHSBUJPO *NQPSU &YQPSU; t %BUB 5SBOTGFS t &YUFSOBM; *OUFHSBUJPO t 0OMJOF "DDPVOUBOU 5SBOTGFS 5PPM HELP/SUPPORT t #VJMU JO 4VQQPSU 'FBUVSFT t 4ZTUFN 6QEBUFT t 4VQQPSU 8FCTJUF %PDVNFOUBUJPO t 6 4 #BTFE 4VQQPSU SUMMARY & PRICING How to Find the Right Point-of-Sale System for Any Small Business L ike all technology, POS/ Retail Systems change faster than many business owners are prepared for. Retailers, like all of us, can get into their own comfort zone, and while there are a select few that are first in line for the latest technology, gizmo, or gadget, the vast majority of business owners are content to use the soſtware they've always used. It's not that they hate technology, we just hate change. But in order to survive and thrive in the retail world, retailers must learn to adapt to change, embrace it, and welcome it with open arms. Because even if they don't, you can be sure that their competition will. With many smaller retailers struggling to compete with corporate big-box stores, it's essential to use whatever is necessary to remain not only competitive, but in business. While many industries have made it a practice to become more respon- sive to customers, in the retail world, the customer is the business. Without a customer, there is no business. So many retailers are looking at ways to make their customers happier. Once this decision is made, retail managers begin to see their business in a different light. Can my competi- tion ring up their customers faster than I can? Are my checkout lines longer because I have more customers, or because my cash register is 10 years old and not able to keep up with the longer lines? Can my customers go to my website and order a product and have it shipped to them? Do I have a website? Does my website integrate with my brick and mortar location? Can I accept foreign currency, or do I have to turn down a sale from foreign customers? Tere are so many questions that retail managers begin to ask them- selves, and finding the answers isn't always easy. Retail clients count on the expertise of those guiding them financially. But they must do their part as well; by determining what they are looking for in a POS system. Retailers typically fall into very general categories. Te grocery store manager will tell you that his needs are very different from those of the WITHOUT A CUSTOMER, THERE IS NO BUSINESS. giſt shop down the street. Te restau- rant manager will have very specific requirements when purchasing POS soſtware, and they will be very dif- ferent from the high volume retailer with the awesome website. Determining need is an important step in finding the right POS soſtware product. While smaller systems can be tweaked enough to suit the majority of smaller retail businesses, larger stores and high-volume entities such as convenience stores will need a product that can be custom designed for their operation. For this review, we looked at the availability of a long list of system functions, including basic system functions which include ease of use, module availability, multi-store sup- port, multiple pricing levels and the availability of advanced retail func- tions such as warehouse management, distribution centers, e-commerce functionality, and web-based order entry. We also looked for specialized features such as touch screen tech- nology, multiple tender options, customer management, and niche market services such as gift cards, coupons, gift registries, and food stamp/EBT acceptance. We also covered tracking and reporting functionality, system integration, import, and export capability, and help/support functions. In the end, as always, it's up to you and your client to decide what program will suit their needs, both now and in the future. ● Mary Girsch-Bock Mary began her career as an accountant in the property management industry, later moving into the healthcare industry. She is now a freelance writer special- izing in business and technology issues and is the author of her first book, several HR handbooks, training manuals, and other in-house publications. She can be reached at mary.girschbock@cpapracticeadvisor.com. August 2012 t www.CPAPracticeAdvisor.com 9

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