May 2014 • www.CPAPracticeAdvisor.com 3
18 Technology In Practice: LEAN up your
Firm's Tax Season Debriefng
Roman Kepczyk, CPA.CITP
20 By The Numbers: Work Life Balance Issues:
THE INTERNET
Jeff Davidson, The Work-Life Balance Expert
COVER STORY
22 Bridging the Gap: Get Intentional About
Innovation in Your Firm
By Jim Boomer, CPA.CITP
WEB EXCLUSIVES
VOLUME 24, NUMBER 4
CONTENTS
COLUMNS
4 From the Editor: May Checklist for
Accounting and Tax Firms
By Gail Perry, CPA, Editor-In-Chief
12 Marketing in Practice: Are You a YOUtility?
How Smart Accountants Are Helping, Not Sell-
ing By Kristy Short, Ed.D
13 The ProAdvisor Spotlight: How Content
Marketing Can Strengthen Client Relationships
By Taija Jenkins, Assistant Editor
14 The Bleeding Edge: The Ultimate Windows
Update
By Dave McClure
16 From the Trenches:
Training Trumps Tools
By Randy Johnston
Check out our Online Buyer's Guide
www.CPAPracticeAdvisor.com/directory
The Best States for Working Moms
www.CPAPracticeAdvisor.com/11442378
2014 PRODUCT REVIEWS
6 Software for Managing the Needs of
Nonprofts By Mary Gircsh-Bock
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The average
American spends
roughly
32
HOURS
per month online.
go-gulf.com
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