CPA Practice Advisor

AUG 2011

Today's Technology for Tomorrow's Firm.

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WHERE DOES YOUR FIRM STAND? David G. Simmons, principle, Adrian G. Simmons, man- ager & Kimberly E. Shelko, administrative assistant. At other times, Adrian can be found hiking and pursuing a photographic hobby or reading and enjoying the history of the town of Laurel. He enjoys philosophy and theology, and is a Sunday school teacher at St. Mary of the Mills Catholic Church. “PEOPLE AND RELATIONSHIPS ARE THE MOST IMPORTANT PART OF OUR BUSINESS...AND EVEN THOUGH TECHNOLOGY HELPS US IMPROVE OUR WORK PRODUCT, WE SHOULDN’T LET IT ALLOW US TO BECOME COMPLACENT IN THE HUMAN ELEMENTS OF OUR BUSINESS.” Adrian is certainly a new breed of professional, with one foot fi rmly planted in the advances of technology and the other on the bedrock of forming real relationships with his clients. While it’s a shame that the “human touch” is somewhat of a novelty in the modern age, it’s refreshing that at least one young tax and accounting professional is focused on bringing it back. What We’ve Learned (an interesting stat) PRODUCTIVITY SCORE AVERAGES  Regarding wireless in the offi ce: Over one-third of fi rms indicate that they provide wireless access in their offi ces. Unfortunately, 10% don’t seem to encrypt and/or hide the SSID. August 2011 • www.CPAPracticeAdvisor.com 53 Take the productivity survey today at www.CPAPracticeAdvisor.com/productivity-survey PRODUCTIVITY. The Productivity Survey.v2 includes a series of updated questions to measure your  PK³Q NPMBSARGTGRW ?LB adoption of technology. PERFORMANCE. $?AF  PK AMKNJCRGLE RFC Productivity Survey.v2 receives its own individualized report with correlations between overall productivity ?LB ?AACNR?LAC MD CÄ AGCLR processes and technology solutions. PROFITABILITY. Each individual report includes suggestions for improving the NPMBSARGTGRW GL WMSP  PK 6GRF increased productivity, your  PK A?L KCCR RMB?W³Q BCK?LBQ of producing more with less.

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